The world is prepared to take part in the largest international exhibition of gaming technology. ICE London is taking place from 4th February to 6th February 2020. This three-day event is going to be hosted at London’s Excel Exhibition centre. Over 600 solution specialists and more than 35000 gaming experts are expected to attend this enormous event.

ICE London 2020 is a collection of gaming professionals from across the globe. It is the biggest platform to discover, meet, experience, exhibit, and learn from the ever-expanding and evolving gaming community. Be ready for a wonderful opportunity to attend the iGaming exhibition and receive grand offers and passes for the ICE VOX scheduled on the 3rd and 4th of Feb.

About ICE London

The online gaming industry has attained immense globalization ever since solution experts and gaming professionals began taking up unconventional global projects. At the ICE London, you are provided with a special platform to interact and obtain 1st hand knowledge from gaming operators all across the globe.

This event promises to provide a niche for technology-based business, networking, and development. At the ICE London, you will get to witness a blend of enthusiasm for gaming culture and applicable solutions to the gaming industry. It covers all sections of online games that are primarily based on betting, socializing, lottery, sports, and so on.

A platform for exhibition, evolution, and revolution

At ICE London 2020, an assemblage of gaming developers and professionals will exchange ideas, inspiration, and simultaneously transact global businesses. In the three days of this exhibition, its attendees will witness and experience the latest networking and content opportunities with the latest gaming solutions of the international gaming industry.

At ICE, professionals are provided with an opportunity to engage in a series of conferences popularly known as the ICE VOX. An unparalleled trade show, PITCH ICE offers budding entrepreneurs and gaming specialists to showcase innovative and novel ideas before 30000+ entrepreneurial decision-makers.

The much-awaited ICE totally gaming is going to be held from 4th to 6th February 2020. It is an excellent iGaming and sports betting trade exhibition. The event covers the top-notch industrial productions pertaining to ten different sectors ranging from mobile games, gaming software, slots, and other standard international offline and online gaming platforms.

India is the goal of expansion in 2020!

ICE London is a keystone event and an excellent platform for the exposure and growth of international B2B gaming enterprises. This global trade show paves the path for revenue generation, availing of novel opportunities, observing innovations, and the establishment of business relationships at an international level.

According to sources, we expect that India will be a hot topic for discussion. At ICE London, there is a potential to discuss the aspect of the Indian casino market and its expansion in 2020. We hope to accumulate knowledge and promote people to develop plans and showcase their strategies to establish a firm stance for the Indian platform.

The enterprises are in for a box full of surprises

  • Knowing the British Gaming laws: There will be discussions about the latest regulations issued or imposed by the UKGC with regards to the newest KYC changes and Gemstop schemes. On attending these seminars, anyone will be awarded legal certificates for betting sports arenas and casinos.
  • Cybercrime Insights: There has been a massive boost in the digital gaming industry due to the widespread sales of smartphones in the global market. This has also led to an increase in the rates of cyber money laundering, identity thefts, and other related cybercrimes. ICE London will host cybersecurity professionals who will talk about and demonstrate noble methods of protection against threats of cybercrimes prevalent in the gaming industry. Therefore, it will be highly beneficial for any digital company.
  • World Regulatory Briefing (WRB): This crucial conference will involve a panel of various global regulators who will assemble at the time of the event. They will discuss the enforcement of important rules and regulations. These measures will affect the public perception of gaming as covered by the media.
  • Advanced marketing strategies: There will be discussions about the European market for better exposure to enterprises. It will also talk about the Indian market and how to accumulate a large number of customers. There will be a discussion on topics like technology, application of advertisements, bonus designs, and other similar subjects.

A golden opportunity to establish connections with global professionals

This global event aims at bringing together gaming specialists and solution experts from both offline and online backgrounds.

  • Discover the gaming industry: It is going to be a one-stop event where you will find gaming experts and other professionals exhibiting their latest technology, newest products, and excellent innovations. A perfect opportunity to get to know the future!
  • Experience the network: ICE London 2020 will offer itself as a huge networking platform. It will solely be dedicated to bridging the gaps among gaming enthusiasts, IT specialists, and top-notch entrepreneurs belonging to the gaming sector.
  • Learn from the best: This well organized three-day event will ensure the best learning experience from the founders of the most popular gaming sectors. Here participants will get to learn about global opportunities, challenges, and technological advancement from the best keynote speakers from all around the world.

ICE London 2020 will offer a whole new dimension!

ICE London 2020 has a lot to offer in terms of the latest developments in the world of iGaming and advanced betting sports all around the world. This year at ICE, around 9000 gaming developers and about 600 solution providers are expected from more than 150 representative countries. The exhibitors will display the portfolios of their innovative games to anyone who is interested.

The main highlights of ICE London 2020:

The event is going to offer its visitors an opportunity to find suitable business partners for future global ventures. Due to its high rate of attendance, gaming professionals will assemble at the ICE to seek services as well as solutions to develop their products. These are the highlights of the event:

VOX conferences:  Presided over by business tycoons, these eminent panels will discuss a wide range of topics pertaining to the iGaming industry. Around 6 conferences will be held over the span of two days, and each of them will have its own share of interesting and insightful content for you to enjoy. The following are the topics that are going to be dealt with at the VOX conferences:

  • Modernizing lotteries
  • World Regulatory Briefing
  • Hospitality technology
  • International casino conference
  • Cybercrime and security
  • Advertising and marketing

Keynote speakers from top-notch gaming enterprises will speak on innovative skills, advertising, problem-solving, and other subject matters related to gaming.

Electrifying guest of honour, Usain Bolt!

The chief highlight of the event is Usain Bolt, who has agreed to collaborate with Ganapati PLC for the formation and development of a branded one-arm bandit. It is a wonderful opportunity for fans to meet their favourite athlete.

What’s more?

The exhibitors and software developers will make an available demo and real money online slots for people to try out. These games include special features like respin and free spins to increase the winning potential.

These first-hand innovative games will remain open throughout the show for the visitors to enjoy. There will also be the makeovers of popular games like super sweets and BetSoft’s classic fruit slot for people to play as a trial before their official launch at the global market.

Dates and timings

The duration and timings of events are given below:

 ICE London 2020 Exhibition

4th February 2020, Tuesday: 10:00- 18:00 GMT

5th February 2020, Wednesday: 10:00- 18:00 GMT

6th February 2020, Thursday: 10:00- 16:00 GMT

ICE VOX Conference dates and timings:

3rd February 2020, Monday: 10:00 – 17:00 GMT

4th February 2020, Tuesday: 10:00 – 17:00 GMT

Passes and add-on bonuses

Passes for ICE London are already out, so register now to avail outstanding packages discounts. Given below is a list of events and their onsite prices and subsequent discounted rates.

  • 3rd Feb: ICE VOX conferences: World Regulatory Briefing (WRB); International Casino Conference (ICC); Modernizing Lotteries plus access to the exhibition centre throughout the showtime.

The tickets to these events will be available onsite at $999 and at $799 via online registration.

  • 4th Feb: ICE VOX conferences: World Regulatory Briefing (WRB); ICC; Hospitality Technology; Marketing and Advertising; Cybercrime and Security plus access to the excel London exhibition, throughout the showtime.

Passes will be available onsite at $999 and at $799 via online registration.

The best offer – A pass that encompasses all of the above-given tracks along with free two-day access to the ICE exhibition at $1299 onsite discounted to $999 through online registration

This offer is only limited to 31st January till 11:59 PM GMT.

A VIP pass will endow you with the following services:

  • A VIP Badge
  • Entitled to fast track entry and exits to all the shows

The VIP lounge will be open throughout the Showtime. This includes the following facilities:

  • Complimentary refreshments
  • Free Wi-Fi
  • Laptop and cellphone charging points
  • Free access to the cloakroom
  • Free access to newspapers and news channels
  • Other custodian services include:
  • Booking meetings in advance
  • Keeping a check on online flights and boarding passes
  • Car rental services

There is the standard ICE London exhibition pass, which can be upgraded to the premium ICE VOX conference passes as per your demand. What’s more?

Share this post on social media to receive free merchandise at ICE London 2020

Guess what? We are going to attend the ICE London 2020 to discuss the Indian market.

We are looking forward to meeting our users and partners at the event. You stand a chance to win free merchandise at the event. All you have to do is share this post and meet us at ICE London 2020 for participation.

Any questions? contact us at:

JustGamblers is an excellent source of information for the world of gambling. We offer thorough and transparent reviews regarding various games and companies in the gambling industry. What’s more? The news and guides offer information and knowledge to gambling enthusiasts. We will be attending the event to gain insight into the business potential for iGaming in India. Including the expansion and collaborations in the Indian gambling market. Don’t miss us at ICE London 2020.

The way to reach ICE London 2020

The Venue of ICE London 2020 is Excel London, One Western Gateway, Royal Victoria Dock, London, E16 1XL, United Kingdom.

The Excel exhibition centre is about 10 minutes away from Canary Wharf and one can arrive by both international as well as local travel routes. ICE London has arranged for the accommodation of visitors to nearby hotels.

There is an opportunity to avail them at ICE rates by contacting the trip advisor for the event and emailing the requirements at

Ways to reach there:

  • Air route: British airways offers lowered fares to individuals and groups who are attending the events organized at Excel London. All of the necessary details are available on the ICE London 2020 website.
  • Land route: Booking options discounted tickets from Heathrow are available. Alternatively, Gatwick Express, for a 30-minute easy journey from London Victoria to London Gatwick airport is available.
  • Railways: Tube, overground, and DLR: Custom House is the closest station to the entrance of Excel London centre of the exhibition.
  • Taxi: There is a discount on the taxi fares one can avail by downloading and booking their taxis at the Gett app at The promo code for the offer is LND10, which is valid for the 1st ride from the app.

Visit ICE London 2020 and acquire firsthand experience, excellent gaming solutions, and innovative ideas

With the best gaming professionals hailing from all around the globe. The event is going to house several talented individuals and potential prospects for the future of the industry. Therefore, it offers but a chance to build strong ties with renowned businessmen of the gaming industry. With so many professionals and the highly celebrated athlete, Usain Bolt, it is going to be one of the most grandiose of events at the start of the year 2020.