By the first half of the year 2022 we can expect LeoVegas to launch their site in New Jersey. We assume that this is only the first of many states that they will be targeting in the future. According to us LeoVegas has the perfect brand for the US market. The use of "Vegas" is brilliant and it will help them a lot with brand recognition when trying to establish in the new market.
Below you will find some high lights from the presentation:
- They will be using their technical platform "Rhino"
- They will be allowed to offer online casino gaming in New Jersey only to start with
- Partnering up with Caesars Entertainment
- They will be setting up a local based company for this
- They will have a dedicated team in their US office
We are proud to finally be able to share our plans to establish ourselves in the USAGustaf Hagman, Group CEO LeoVegas.
When can you expect our review?
As the will be using the same technical platform as they have on other markets we are sure that LeoVegas New Jersey will score high in our review. Nevertheless we would like to see and test the live product before giving our final rating and our recommendation. You can expect our review to come live one or two weeks after the go live in H1 2022.
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